Linas Staršelskis is a dynamic entrepreneur, educator, and personal development specialist with a strong focus on innovation and human potential. He is the founder and CEO of Efektas Group, an education and training company dedicated to fostering creativity, leadership, and holistic growth. With over a decade of experience in training and consulting, Linas has become a recognized voice in areas such as creative thinking, business development, and human psychology.
As a certified NLP (Neuro-Linguistic Programming) trainer and practitioner since 2015, Linas has helped individuals and organizations unlock their full potential through proven psychological and communication techniques. His expertise spans personal productivity, performance improvement, and conflict resolution, enabling clients to achieve sustainable results in both personal and professional settings. His holistic approach emphasizes the interconnectedness of mindset, habits, and environment in driving success.
Beyond his entrepreneurial ventures, Linas is an active lecturer and keynote speaker, sharing insights on innovation, leadership, and personal growth at international conferences and academic institutions. He has represented Lithuania in Erasmus+ teaching mobility programs and contributed to EU-funded projects aimed at advancing education and youth development. His engaging presentations and workshops have inspired audiences across Europe, making him a sought-after expert in the fields of education and organizational development.
With a multifaceted expertise spanning creative thinking, innovation, business development, human psychology, and project management, Linas brings a wealth of knowledge to his roles. His proficiency extends to managing EU-funded projects, showcasing his ability to navigate complex international initiatives. Linas’s academic contributions are equally noteworthy, as he serves as a lecturer of innovation at Vilnius University Of Applied Sciences, where he imparts his extensive knowledge to the next generation of professionals.
Driven by a mission to create meaningful impact, Linas continues to innovate at the intersection of education, psychology, and technology. Whether through his leadership at Efektas Group, his academic contributions, or his public speaking engagements, he remains committed to helping individuals and organizations thrive in an era of constant transformation.
Liza Molchan is the creative force behind our digital presence, a PR and Marketing Strategist with a foundational passion for graphic design. She crafts compelling narratives and visual identities that resonate deeply with audiences. Her versatile approach, rooted in a keen understanding of both story and aesthetics, ensures our message engages diverse audiences across all platforms.
Her path into visual design began with mastering the basics of drawing and composition in a traditional art studio, an experience that trained her eye for balance and form. This foundational work ignited a lasting interest she now sees everywhere, from intentional storefront signs to organic patterns in nature. This background fuels her for meaningful design, bringing uniqueness energy to every project.
This passion was central to her work on the historic first almanac for the European Humanities University, where she collaborated with a team of six designers to develop the publication’s identity and layout using Adobe InDesign and Photoshop, contributing to a project of significant legacy.
Liza further applies her skills to projects with strong social impact, such as the FEAT-DS, SEEN and other EU-funded projects. There, she developed the brand identity and designed the mobile application interface to support education for adults with Down syndrome. Her work focused on creating intuitive icons and a user-friendly experience for educators and students, demonstrating her commitment to design that is both beautiful and purposeful, empowering users and strengthening communities.
